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Beauty Industry

Benefit to Debut on HSN

Popular cosmetics brand goes live on home shopping television.

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By: Jamie Matusow

Editor-in-Chief

With bestsellers like Benetint rouge gel, Erase Paste concealer and Coralista face powder, it’s no wonder Benefit has a cult following. Now, the popular cosmetic brand will expand its distribution with its debut on the Home Shopping Network (HSN) on Oct. 28-29. Benefit Makeup Trend Artists Maggie and Anne Ford Danielson will share the latest tips and tricks to looking gorgeous.


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